role of data analytics in marketing | Carlow Today & Tomorrow https://blog.carlow.edu Creating a More Just and Merciful World Tue, 08 Feb 2022 18:48:08 +0000 en-US hourly 1 Role of Data Analytics In Marketing https://blog.carlow.edu/2021/11/18/role-of-data-analytics-in-marketing/ Thu, 18 Nov 2021 08:00:00 +0000 https://blog.carlow.edu/?p=276 The field of marketing is taking a scientific approach to reaching customers. In this case, the science involves data that provides insights into who customers are and why they do what they do. Thus, data...

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